Sales and Marketing teams perform often need to be kept up-to-date on the latest information and competitive knowledge to perform. The application templates in this group were created specifically to help those teams stay on top with scenarios that help manage sales leads and contacts, organize competitive analysis, and assist with marketing campaigns and new product planning.
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| | |  | The Integrated Marketing Campaign Tracking application template helps marketing managers track the implementation and success of outbound marketing activities. The template allows a manager to create marketing activities and track the results of those activities, such as responses generated and sales completed. The template contains multiple methods of analyzing the success of the campaigns including automated calculations and Office Excel 2007 templates for more detailed analyses.
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